Attempting to relate the importance of a particular aspect of a business initiative to the importance of a particular aspect of a military campaign in hopes of invoking a metaphorical reference to death, whether it be a soldier dying or a failed business deal.
Guys, we need you all to focus. I know Friday is pizza day and that the Starbucks delivery this morning has everyone in a frenzy but we need to buckle down and crank out this new constitutional amendment. For god's sake, it's mission critical to our re-election. Focus!