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Taught by Lecturer Rapscallion | Permalink | Tagged as alignment, bleeding edge, burning monkeys, creative, entity, Green Peace, team, | Comments »

To get people, teams, or any other classifiable entity to agree to, on, or about something.

As in...
We are all in complete alignment on the burning monkeys marketing campaign. While it was a bleeding edge concept, and the creative was breath taking to say the least, the reaction from the public may cause problems for Green Peace for decades to come.

Actually, this definition sucks. Let me add my own. You can also share "alignment" with a friend or share it on Twitter.


Make sense? Let's discuss.